Survey: Consumers OK with retail privacy quid pro quo

Retail privacy

Nearly three-fourths of respondents in a recent retail privacy survey said they are willing to share personal data in exchange for better pricing, special discounts, or exclusive offers.

THIS IS MEMBERS-ONLY CONTENT

SINGLE MEMBERSHIP                                             CORPORATE MEMBERSHIP

You are not logged in and do not have access to members-only content.

If you are already a registered user or a member, SIGN IN now.