How to avoid pitfalls of scaling business with generative AI

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With generative artificial intelligence (AI) tools coming to the forefront, companies are confronting the question of how to safely and effectively use OpenAI’s ChatGPT, Microsoft’s new ChatGPT-powered Bing, and Google’s Bard.

If your firm implements other AI tools like algorithms that sift massive data sets or frameworks to vet the value of a digital acquisition, you’ve already got a template. It’s just a matter of asking the right questions.

Generative AI is a type of technology that can take actions from past data with the ability to create “brand-new content—a text, an image, even computer code—instead of simply categorizing or identifying data like other AI,” Reuters reported.

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