Irish DPC fines LinkedIn $335M over GDPR violations related to targeted advertising

LinkedIn

The Irish Data Protection Commission (DPC) fined Microsoft-owned LinkedIn 310 million euros (U.S. $335 million) over violations of the European Union’s General Data Protection Regulation (GDPR) related to the social media company’s data processing and targeted advertising.

An inquiry into LinkedIn’s processing of user and third party data for the purpose of behavioral analytics and targeted advertising found multiple violations of Article 6 of the GDPR, the Irish DPC said in a press release Thursday. Article 6 relates to several key tenants of the GDPR, including user consent, legitimate interest, contractual necessity, and appropriate legal basis.

On top of the fine, the agency ordered LinkedIn to bring its data processing into compliance within three months

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