CloudLock, a cloud data loss prevention company, announced its industry-first pattern matching engine that identifies, classifies, and secures very sensitive information—including Personally Identifiable Information (PII), Payment Card Industry (PCI) data, and custom regular expressions—allowing Google Apps customers to address auditing and compliance requirements in Google Drive (Docs).

PII data can be used to uniquely identify, contact, or locate a single individual. CloudLock's PII and PCI Compliance Scan allows customers to identify files containing social security numbers, credit card information, as well as any custom patterns/regex that they can define, such as Product SKUs, postal codes or any other pattern. 

“As more companies move to the cloud, more sensitive data follows, including PII and PCI data that is subject to auditing and compliance requirements," said CloudLock CEO and Co-founder Gil Zimmermann. CloudLock's pattern matching engine enables customers to identify data containing PII, classify it as such, and take action, he said.

Customers now have a way to implement and enforce acceptable usage policies, whether that entails securing sensitive data or preventing its dissemination to certain applications and users.