Shareholders back Apple sticking to DEI goals as Trump blasts move
By
Aly McDevitt2025-03-04T16:22:00
Tech giant Apple solidified its commitment to diversity, equity, and inclusion at its annual shareholder meeting on Tuesday, with 97 percent of shareholders rejecting an anti-DEI proposal, according to a public filing.
The shareholder proposal to shut down Apple’s DEI initiative was submitted by conservative think tank the National Center for Public Policy Research (NCPPR). A pre-recorded statement from Stefan Padfield, executive director of the NCPPR’s Free Enterprise Project, was played in support of the proposal during the meeting. Padfield highlighted the legal risks of discrimination “carried out in the name of DEI” as well as risks to corporate culture, citing a Rutgers University study that found diversity training engendered division and hostility. He also mentioned President Donald Trump’s Jan. 20 executive order as a reason for heightened risk.
“The vibe shift is clear: DEI is out and merit is in,” Padfield’s statement concluded.